Congratulations to the Los Angeles Lakers for winning their 15^th NBA title! As the hopes and dreams of devoted and fair weathered fans alike grew at the conclusion of the regular season, I was once again a spectator to the concurrent infestation of Laker mini flags throughout the Los Angeles area. These flag patrons have unknowingly started a new form of physical social networking. Much like the electronic brethren of self indulgence like MySpace, Facebook, and Twitter, I see the car flag as an emerging medium for spreading individual propaganda.

These $7.99 car wash investments are empowerment tools to communicate our favorite sports teams, but their reach and impact have a much greater potential.  People have barely scratched the surface on the impending depth and breadth of the car flag’s physical social networking capabilities. It is the goal of many to proliferate personal propaganda.  Why not empower each flag bearer to nurture the growing phenomenon to communicate an enthusiasm outside of sports affinities?

As soccer moms adorn Laker flags to pledge their in-the-moment passions, my imagination frolics at the comedic potential of seeing their passions for pain killers, boxed wine, and cougaring being displayed on their flags.  I imagine a world where senior citizens proudly adorn their Toyota Camrys with flags symbolizing Costco, hard candy, and early bird specials.

I am a huge Laker fan and was ecstatic when they won the recent championship. However, my jubilation of their remarkable achievement was short lived and was promptly usurped by my personal yearning for donuts and sex that very Sunday evening.  Kobe Bryant’s emotion-filled embrace of the Larry O’Brien championship trophy once again took a backseat to fantasies of Dunkin’ Donuts and fornication. Regardless of my devotion to the Lakers, sports will remain a second tier passion in my everyday life as I wrestle my id.

This October, I aspire to be better prepared to endure the influx of Los Angeles Dodger flag-a-thon. Rather than flying a flag of my favorite sports franchise, I will hoist my own personal tribute flag to reflect my innermost indulgences. Honk if you love fritters and fucking!

Rooster’s Rule!